Perhaps you’ve been patiently waiting. Your beloved Pioneer plasma TV of many years has served you well, but it’s time for an upgrade. And you know the OLED TVs are the spiritual successor to plasma, with their inky blacks, superb color reproduction, and excellent motion handling.
There's only one problem – OLED TVs have never been bargains. Their fantastic performance has always cost a premium over LED TVs. But we have good news – there's never been a better time to buy an OLED TV. OLED technology continues to ride the cost curve downward and is more competitive than it’s ever been with high-end LED TVs. Price should not deter you from checking out the latest OLED models from Sony and LG. In fact, A&B TV has started holiday pricing early for 2020, so you don’t have to wait for Black Friday for the best pricing in Austin on LG and Sony TVs! Keep reading to learn more about which might be the best model for you.
SEE ALSO: 3 Ways Sony 4K TVs Stand Apart from the Pack
Sony A9G and A8H Series
Sony offers two model ranges in their OLED line: the A9G and the A8H. The A9G is the range-topper and comes in 55, 65, and 77-inch models. The A8H is offered in 55 and 65-inch panels.
Both models share Sony's top TV technology features. Processing power is king in modern digital photography and image reproduction, and Sony has the industry's best. The X1 Ultimate processor in both the A8H and A9G is the company's best, and it powers a wide array of features that optimize color and contrast for incredibly lifelike pictures. The X1 is the same processor that powers Sony 8K TVs too. The A9G adds additional intelligent processing with Object-based Super Resolution, detecting individual objects in the picture to enhance detail for an image that looks three-dimensional. The A9G, befitting Sony’s Master Series top-of-the-line status, also includes Pixel Contrast Booster to improve color contrast with high luminance.
The common features are almost too long to list. Notable innovations include Sony’s Acoustic Surface Audio, which cleverly turns the ultra-thin screen into a speaker for better sound than you could expect from an impossibly thin TV. In the A9G, you can even use the TV as a minimalist center speaker in your front stage surround sound system. The Android TV smart system is fast and fluid thanks to a powerful processor and plentiful memory, and the TVs are compatible with Alexa, Google Home, and Apple Homekit for flexible smart control. The smart remote can control your game boxes, Ultra HD Blu-ray, and soundbars. Built-in Chromecast and Apple Airplay2 support lets you enjoy practically anything from a smartphone, computer, or tablet on your big OLED screen. Connect a Bluetooth headphone and watch TV in the bedroom while your partner sleeps. Both Sony TVs offer a top-tier TV watching experience for movies, shows, sports, and your own high-resolution video memories.
LG CX and GX Series
While Sony was the first to introduce OLED technology in 2007, it was LG that jumped in to invest heavily in the technology to underpin their premium TVs. As a result, LG has had years of experience refining their OLED TVs. For 2020, LG offers the CX Series and the top-of-the-line GX Gallery Series, both featuring all the advantages of OLED in black levels, color, contrast, and excellent motion response, with the GX adding advanced processing and features.
LG is no slouch when it comes to TV processing. The latest Alpha 9 Gen 3 processor expertly controls color, contrast, and motion, and its artificial intelligence-powered upscaling engine makes all content look sharp and detailed on the 4K panel. These OLED sets are also excellent for gaming, with ALLM (Auto Low Latency Mode) and variable refresh rate for lightning-fast response in action games. The 120Hz panels with OLED Motion Pro make sports, gaming, and action films buttery smooth with no judder.
The LG sets support all major HDR formats including Dolby Vision, and Dolby Vision IQ will adjust the picture brightness for ambient light for the best color and contrast. The AI Picture Pro is similar to Sony’s processing for intelligently enhancing detail, and Filmmaker Mode makes movies appear the way the director intended with natural color performance. The GX Series adds a wall mounting kit to hang the TV flush to the wall, so your ultra-thin panel can look like a work of art.
LG TVs are powered by their award-winning WebOS smart TV platform, and the unique magic remote blends the best of buttons and mouse type features to make it intuitive to navigate. LG's ThinQ platform integrates smart voice control right into the sets, and they also now have Apple Airplay2 and Homekit support. The LG OLED sets also support Dolby Atmos and can pass a full Atmos surround sound signal to your soundbar or AV receiver for immersive sound.
If you’ve been waiting for the ultimate TV upgrade, you cannot go wrong with either LG or Sony OLED TVs. Visit our Austin showroom for the best holiday prices, contact us here, or call us today at (512) 454-4534 for more information and expert advice. We look forward to hearing from you!